C.W. Ayon

C.W. Ayon
Setting Son

Solitary Records

By Georgetown Fats
March 2014

In the interest of full disclosure, I have a not-so-secret love affair with New Mexico. My New Mexico is the same as Georgia O’Keeffe’s New Mexico; minus the sheer brilliance of her painting skills. From its wide open area, to the ability of the state to seamlessly blend a number of cultures together, the 47th state remains pure and unspoiled. This pure and unspoiled quality is present through all of New Mexican Bluesman C.W. Ayon’s (pronounced “I Own”) music.

C.W. Ayon blends a distinctly non-cliche blues vocal sounds with his hook-driven guitar lines. Ayon’s “New Mexican blues” are rakish and cool. While it is easy to label C.W. Ayon as another North Mississippi Hill country blues artist, his ability to avoid the contemporary traps of the current sound that ‘all those kids rave over’ makes C.W. Ayon not-just-another North Mississippi Hill Country act.

On Setting Son, Ayon’s second release for the Chicago based Solitary Records, fans of Ayon’s three previous self releases are treated to more what makes Ayon’s act so damn enjoyable to this critic’s ears.

“Last Ride” kicks off with a tight danceable guitar groove before Ayon kicks in his percussion rig. While calling attention to Ayon’s syncopation may seem trivial, his ability to create an impressive groove with limited instrumentation has to be why David and Kinney named C.W. an honorary Kimbrough.

While all 12 tracks to Setting Son are highly enjoyable groove related material my favorite track track is “Knock the Rust Off”. Ayon cuts a swaggering groove on his acoustic guitar over his percussion section before applying his bohemian vocals. As with all of his material, C.W. will have you bobbing your head and swaying to the music in no time.

At press time, C.W. Ayon has not managed to tour the East coast yet, but all five of his releases are available for sale at his web site or through CD Baby. Rather than worry about which one is the disk for you, buy them all. You’ll be glad you did.

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